Beating-Low-Cost-Competition.-How-Premium-Brands-Can-Respond-to-Cut-Price-Rivals

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Beating Low Cost Competition. How Premium Brands Can Respond to Cut-Price Rivals

Author

: RYANS, Andrian

Edition

: Edisi 1 Jilid 0 Cetakan 1

Editor

Collation

: xvi, 256 p. ,24 cm 16 cm 0 cm

Subject

: PEMASARAN

Publisher

: John Wiley & Sons

Year

: 2008

ISBN

: 9780470742976

Call Number

: 658.8 Rya b

Summary :
Beating Low Cost Competition. How Premium Brands can Respond to cut-price ..

Copies :

No.	Barcode	Location	No. Shelf	Availability
1	2010410123	Perpustakaan Pusat UMY	6 PERPUS FE	Tersedia

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