Cases-in-Marketing-Management-and-Strategy

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Cases in Marketing Management and Strategy

Author

: QUELCH, John A. et al.

Edition

: 1

Editor

:

Collation

: Xi, 507p., ilus.,index, 24 cm.

Subject

: marketing management

Publisher

: Prentice Hall

Year

: 1996

ISBN

: 0-13-577057-2

Call Number

: 658.8 Cas c c.1

Summary :

Copies :

No.	Barcode	Location	No. Shelf	Availability
1	08188229	Perpustakaan Pusat UMY	02	TIDAK DIPINJAMKAN

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